Personas

June 13, 2008

“A summary representation of the system’s intended users, often described as real people. Any project can have one or more personas, each representing a different kind of audience for the system. Also known as: user profiles, user role definitions, audience profiles.”

From: Brown, Dan (2007), Communicating Design, Berkeley: New Riders, p.15

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s