Seven UX strategy ingredients

May 22, 2012

The seven UX strategy ingredients I discuss in this article are as follows:

  • business strategy
  • competitive benchmarking
  • Web analytics
  • behavioral segmentation, or personas, and usage scenarios
  • interaction modeling
  • prioritization of new features and functionality
  • social / mobile / local

Paul Bryan: 7 Ingredients of a Successful UX Strategy

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