Matt Watkinson: 10 principles for great customer experience

March 6, 2014
    10 principles for great customer experience

  1. Great customer experiences strongly reflect the customers’ identity
  2. Great customer experiences satisfy our higher objectives
  3. Great customer experiences leave nothing to chance
  4. Great customer experiences set and then meet expectations
  5. Great customer experiences are effortless
  6. Great customer experiences are stressfree
  7. Great customer experiences indulge the senses
  8. Great customer experiences are socially engaging
  9. Great customer experiences put the customer in control
  10. Great customer experiences consider the emotions

Matt Watkinson: The Ten Principles Behind Great Customer Experience

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