The PDD is a valuable deliverable that can either complement or precede wireframes to negotiate the strategy of the site/pages with clients.
Re-Introducing Page Description Diagrams by Colin Butler, Andrew Wirtanen
5 ways to organise information (Richard Saul Wurman)
Donna Spencer: Classification schemes (and when to use them)
How to create usable and influential content:
Colleen Jones: The Debut of Usable, Influential Content
“Content strategy is to copywriting as information architecture is to design.”
Rachel Lovinger: Content strategy: The Philosophy of Data
According to a Nielsen-study (2009), the first two words in a Web headline have a huge impact on whether or not people will click on a link.
Gerry McGovern: Writing Killer Web Headings and Links